20 July, 2019
 Posted by admin
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Netflix has lost subscribers: The entertainment war

Give me some context… Netflix has the most popular streaming service with 140 million subscribers who can access thousands of movies and TV shows. In addition, Netflix was one of the first to bet on the production of its own series and movies. But this year Netflix has lost 130,000 U.S subscribers. It is Netflix’s first loss of subscribers in 8 years.

 Why? Competition.

Five large US companies are creating their own streaming service platforms (aka their own Netflix).

1.Disney will launch its platform in 2020. It will feature the classic Disney movies & another 600 movies that have been awarded after buying 21st Century Fox for $71.3 billion.

2. Amazon offers thousands of titles and original content (Amazon Prime video), but unlike Netflix with Stranger Things or HBO with Game of Thrones, it hasn’t had any big success (yet).

3. Apple TV. Apple has spent about $1 billion on producing series and movies with some of the most famous actors & directors (i.e Jennifer Aniston, Steven Spielberg…). The platform will be ready November 1st.

4. AT&T bought Time Warner for $85 billion, becoming the owner of Warner Bross and HBO, among others. AT&T will launch its streaming platform at the end of 2019.

5.Comcast bought Sky (the British TV platform) for $39 billion with the same objective as Disney & AT&T: to adapt and compete with TV platforms and content such as Netflix or Amazon Prime Video.

What now?

These companies and Netflix will strive to have the best and/or the as much content as possible to attract subscribers. It is not yet clear which of these companies will succeed. According to analysts, more than 2, but not all 6.

Attention! Apple & Amazon have more $$$ than AT&T, Comcast, Netflix or Disney. This will allow them to invest billions of $ annually to create and buy content for their platforms.


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One comment on “Netflix has lost subscribers: The entertainment war”

  1. Crista Helder Reply

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